Our Story

Wipro Consumer Care and Lighting are among the fastest-growing FMCG businesses in its operating geographies of Asia, the Middle East, and Africa, with revenues of over Rs.7700 Crore. Its businesses include Personal wash products, Skincare products, Male grooming products, Toiletries, Wellness products, Household products, Electrical wiring devices, Domestic and Commercial Lighting, Switches and Switchgears, Modular office furniture. It has a strong brand presence with a significant market share across India, South-East Asia, East Asia, Africa, and the Middle East.

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Ever since 1945, Wipro has had a long-standing legacy of enhancing the lives of its consumers through its finest quality products and services. With a vision to facilitate the company’s vertical and lateral growth, Wipro acquired North-West in 2006 and became an early pioneer in the modular switch industry of India.


The ideology that we follow at Wipro North-West aims at creating value-added innovations for our customers. After extensive research, our products are designed to meet all our customer requirements and aid them beyond their daily life necessities. Our state-of-the-art manufacturing facilities in Haridwar and Baddi enable us to develop the best quality and innovative range of Switches and Electrical Solutions.


Leading the modular switch industry for 30 years, Wipro North-West today delivers the most innovative, safe, and reliable switches along with safety devices. Thanks to millions of our customers spread across Households, Offices, Multi-Star Hotels, Educational Institutions, Realty Firms, Hospitals, and Government Institutions, Wipro North-West is one of the Most Trusted Brands in India.


'There is no one giant step that does it. It's a lot of little steps.' And with pride we present to you, our
small yet significant stepping stones that shaped Wipro North-West into a trusted brand that reflects
quality, reliability and credibility.

2006 2006

Inception of Wipro North-West

Took the first steps to enter the modular switch industry.

2007 2007

The first brick in the wall

Acquired land in Haridwar to build a switch manufacturing plant.

2008 2008

The action begins

Started commercial production of switches in Haridwar and Baddi Plants.

2010 2010

Raising the bar

Launched Home Security and made the first move towards expanding the portfolio.

2012 2012

Breaking the monotony

Introduced Stylus+ series that set a benchmark in safety and durability standards.

2013 2013

Stepping into the future

Launched the future-ready range of Nowa Switches, Iview Klick & Elite DBs

2014 2014

Redefining Style

Launched the ultra slim Platia Switches for modern spaces

2016 2016

Making spaces 'Smart'

Launched Home Automation, Venia Switches & Platia Colour Switches

2013 2013

Fianza MCB and Avancee DB

2014 2014

Artisa/Artisa Flat Premium
range of switches, Nowa
Matt Black Range